Graza has reimagined the olive oil supply chain and consumer experience by packaging high quality Picual olive oil in functional squeeze bottles. The brand emphasizes freshness and usability over tradition educating consumers on the difference between finishing oils and cooking oils. Graza leverages a sophisticated supply chain in Spain to deliver premium products at an accessible price point for modern kitchens. The system optimizes agricultural and food processing supply chains, addressing macro-level food security and labor shortage vulnerabilities.