Olipop is a functional beverage company restructuring the soda category by formulating drinks with plant fiber and prebiotics to support digestive health. It offers a low sugar alternative to traditional soft drinks and has successfully bridged the gap between niche health products and mass market retail appeal. Olipop focuses on gut health science to differentiate itself in the competitive functional beverage landscape. The system optimizes agricultural and food processing supply chains, addressing macro-level food security and labor shortage vulnerabilities.